Given the advancements in digital advertising technology and its rising popularity among marketers, LFR considers some of the core challenges this poses to printed signage work and what the industry can do to respond.
Given the advancements in digital advertising technology and its rising popularity among marketers, LFR considers some of the core challenges this poses to printed signage work and what the industry can do to respond.
LFR previews Ricoh’s latest report on the use of automation in print and pulls out some of the key findings, highlighting the potential paths to success for print service providers.
An expansive and far-reaching segment, Rob Fletcher speaks with two leading manufacturers from the screen printing market to find out where the market may be heading and what sort of developments we can expect.
Barely does a day go by when artificial intelligence, or AI, does not appear in the news in some form. Whether this is a report about how ChatGPT can be used to write a news story about itself, or even how software has been used to make it seem that long-deceased singers are covering modern-day hits, there is no doubt over the level of excitement in this area.
Design, like many things, is cyclical. And that cyclical nature of trends in design, especially in branding and packaging, is about to reach warp speed.
It’s one thing to spot a market need, says Kevin Jenner, European Marketing Manager at Fujifilm Wide Format Inkjet Systems, it’s another thing entirely to successfully fill it.